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News & Events

JOJI bian joins roster of esteemed business people

Businesswoman Joji Ilagan-Bian shares her life and her passions in Go Negosyo’s third book “GO NEGOSYO: Joey Concepcion’s 55 Inspiring Stories of Women Entrepreneurs” launched on February 26 in Manila.

Launched by President Gloria Macapagal-Arroyo, the book focuses on successful women entrepreneurs, their confidence as good role models and inspiration to the Filipinos. These women were selected from various fields and industries like fashion, tourism, health, beauty, among others.

Apart from Bian, the book features other women entrepreneurs that come from both micro- and large-scale businesses. Among them are Zenaida Tantoco of Rustan’s, Milagros Yee and Clarita Go of Goldilocks, Elizabeth Lee of Universal Motors Corporation, Vivian Sarabia of Sarabia Optical, Gladys Reyes of KSA Magic, and Jennilyn Antonio of Ehje’s Peanut Butter.

Go Negosyo’s first two books were the “Go Negosyo’s Inspiring Entrepreneurial Stories,” was recognized as the number one bestseller in the non-fiction category of National Bookstore, and the “Go Negosyo’s Inspiring Entrepreneurial Stories Celebrity Edition,” which has also climbed the ranks of National Bookstore’s Top Four Bestsellers.

The third book will be available in leading bookstores nationwide starting February 26.